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See twice as much of Europe in half the time!

Title: See twice as much of Europe
in half the time!

Artist: Charles C. Dickson
Year of Publication: 1928
Publisher: Amsterdam: L. van Leer & Co.
Language: French
Size: 24" x 38 1/4"
Index Number: 00175

Description:

See twice as much of EUROPE in half the time! KLM, Royal Dutch Airlines

A Fokker F VIII in flight over the Dutch countryside

By 1928, KLM was a well established competitor on the European air routes. The airline’s fleet consisted almost entirely of Dutch manufactured Fokker airplanes; the F.VII illustrated on this poster was the biggest and most advanced Fokker airplane to date. It carried 15 passengers at a cruising speed of about 100 mph and was used for KLM’s European routes.

The main goal that KLM was working towards in the late 1920’s was establishing regular flights between The Netherlands and the Dutch East Indies (Indonesia today). The southeast Asian colony was immensely important to the Dutch economy because of its rich natural resources including sugar, tea, rubber, wood, gold, and oil. In 1927, KLM made its first round trip flight to Batavia (Jakarta), chartered by American millionaire W. van Lear Black, publisher of the Baltimore Sun. In 1928, the airline made six test flights along the route and continued to establish airmail and freight services, but regular passenger flights did not begin until 1931.

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