Description:
This Belgian poster sponsored by L’Aero Club De Belge, sought to promote aviation as a viable alternative for the distribution of goods. The poster bears the address of L’Aero-Club De Belgique, which was 73 Avenue Louise, Brussels.
The poster depicts workmen loading their single prop cargo plane with goods, while Mercury, the patron god of commerce and transport, looms in the background representing the air travel of goods and services.
L’Aero-Club De Belgique, is a Belgian flying organization, which was founded in 1901. Seventy-three offices were affiliated with L’Aero-Club De Belgique, as well as the Federation Aeronautique Internationale.
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